Seasons come and go, players and managers come and, but Pulman Group are keeping the faith and are proud to continue their sponsorship of South Shields FC for another season; their eighth.

As South Sheilds FC gears-up for life in the National Premier League North Division for the first time, Pulman Group… who have Volkswagen, Skoda, SEAT and CUPRA dealerships across the region, wanted to maintain their links with one of the North East’s most successful clubs.  

Sunderland, Middlesbrough and South Shields legend Julio Arca has replaced another legend, Kevin Phillips, as manager of South Shields but the club will start the new season in August as one of the favourites for promotion to what is the 5th tier of football in England.


Being crowned champions of the Northern Premier League made up for the disappointment of missing out… just… in the 2021-22 season, and is a huge credit to the work that has gone on behind the scenes at the 1st Cloud Arena, in the town which has not only witnessed a new stand, but also the playing staff becoming professional, full-time players.  

It’s also huge credit to the club that they’ve managed to replace one legend with another. Julio Arca. Julio played for six seasons with Sunderland and seven with Middlesbrough before joining South Shields where he scored on his debut and went on to help the club as captain to win the FA Vase at Wembley. 

“Being the manager of any club means you need the support of players, staff, fans and the sponsors,” said Julio. “We all work as a team.” “It’s great to see the club in the position it’s in compared to six to seven years ago. It’s a massive change, not just in the first team, but all around the club. The amount of people supporting the club, the amount of things going on at the club. So we’re grateful and feeling ambitious to be here and of course, we want to do as well as we can.”


"It's fantastic to continue our partnership with South Shields Football Club for the 2023-2024 season,” said Pulman Commercial Director Chris Slater. “To be the front of shirt sponsor for both the men’s and women’s teams is a real honour. We’ve developed a fantastic relationship with Geoff Thompson (Chairman at South Shields FC) and his team over the past 7 years. Working alongside Carl Mowatt (Operations Director), the club's ambition and vision for this season and beyond is something we wanted to be a part of. You can see this with the investment in the squad and infrastructure. The collaboration between us has really worked well and can’t wait to see continued success on and off the field."

Make sure to follow Pulman Group and South Shields on social media in anticipation of several new interviews!