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      Price Promise - Never Knowingly Beaten on Price You won't find a better price for your new car or part exchange anywhere else.
      Family Owned Retailer Pulman are proud to be your North East family owned Volkswagen Group retailer.
      Delivering a fantastic customer experience Our core value is to deliver a fantastic customer experience.
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      Our Customer Reviews Pulman Group 4.7 / 5 from 1200 reviews

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      CUPRA UK Retailer Of The Year 2026


      Terms and Conditions

      **Pulman Price Promise: We will Price match any like for like quote from another franchised retailer within a 50 miles radius of a Pulman location. We will beat any part exchange quote even from webuyanycar.com by £50. This must be a printed valuation received from the inspection / assessment at your webuyanycar.com branch within the past 14 days.

      ***Offer valid on Born stock orders placed after 17/10/24, not available on Retail Contract Hire purchases. Customer notification to CUPRA of intention to return vehicle under offer required 80 - 100 days from delivery. 18+ only. Offer subject to availability, usage, condition, mileage and other deductions. Terms, conditions and exclusions apply. Visit CUPRA website for full details. Get £6,000 towards your finance deposit with Solutions PCP*, 5.9% APR Representative and CUPRA eCare 2 service plan for only £149. Power your drive with either a £99 Ohme EV home charger, or a £500 charging voucher

      ^^The Electric Car Grant is a UK Government grant to promote the purchase of certain new electric vehicles. Selected CUPRA Born models are currently pending eligibility approval for this scheme. If these vehicles are approved and included in the scheme, then customers purchasing a qualifying vehicle will receive £2,750 off the purchase price through the Government grant. For more information on the grant, please visit https://www.gov.uk/government/speeches/electric-car-grant-launched. If the vehicles do not become eligible for the Electric Car Grant, then CUPRA UK will ensure – through the "CUPRA UK Grant Guarantee" – that qualifying customers purchasing selected CUPRA Born models will receive an equivalent discount of £2,750. The saving of £2,750 will be automatically applied to the on-the-road price on the retail invoice for your vehicle. The "CUPRA UK Grant Guarantee" offer is open to retail customers in UK, excluding Channel Islands and Isle of Man, aged 18+. Offer excludes CUPRA Born VZ and Born VZ First Edition. New cars only. Available at participating centres and to cash purchasers or in conjunction with Personal Contract Plan (PCP) only. Not available with Personal Contract Hire (PCH). Offer can be used in conjunction with other offers. Qualifying customers will receive either the Government grant or the equivalent CUPRA UK discount of £2,750 – the grant and the offer cannot be aggregated or combined. Cannot be claimed retrospectively against previous orders. Not available to fleet customers. No cash alternative. CUPRA UK may modify or withdraw the offer at any time.

      ^^^Retail customers only. Excludes salary sacrifice, broker, business contract hire and motability customers. Must be 21 years or over and have a full and valid driving licence for at least 12 months. You must not have more than 8 penalty points on your driving licence during the last three years. You must not have been disqualified from driving in the last three years. You must have a 30 minute accompanied test drive before the 24 hour unaccompanied test drive begins. 24 hour test drive is available between Monday and Friday only. Not available on a weekend. Must be booked in advance to ensure car availability.

      ¹At the end of the agreement there are three options: i) pay the optional final payment and own the vehicle; ii) return the vehicle: subject to excess mileage and fair wear and tear, charges may apply; or iii) replace: part exchange the vehicle. With Solutions Personal Contract Plan. 18s+. Subject to availability and status. T&Cs apply. Ordered by 30th June 2026 from participating Retailers. Exclusions may apply. Indemnities may be required. Subject to changes in vehicle or equipment prices. Not available in conjunction with any other finance offer and may be varied or withdrawn at any time. Accuate at time of publication 07/2025 SEAT Financial Services.

      ²Savings available on limited new car stock. First come first served. Savings based on RRP. Private retail customers only. T&Cs apply. Available on selected CUPRA models ordered by 30th June 2026, subject to availability. Customer saving applied to OTR price on retail invoice. Retail customers, UK residents and 18 years + only. Excludes Business / Fleet and Motability customers. Contact your local retailer for further details. This offer may be varied or withdrawn at any time.